At the Consumer Electronics Show (CES) in Las Vegas, one of the world's largest consumer electronics trade shows, POOLgroup worked for several customers. Including HERE technologies, a leading company in the geodata industry.
For its presence at the trade fair, we implemented a concept from the agency JACK MORTON.
The aim was to make HERE technologies products and their properties visible and tangible. With intelligently used LED, light, sound and video technology, POOLgroup created a booth that was characterized by its clarity and atmosphere and confidently communicated the HERE technologies brand profile.
© Graeme Fordham Photography
Creative & Production Agencies:
© Jack Morton Worldwide GmbH / © MESO Digital Interiors GmbH