Expect. More. Expertise.
Deutsche Telekom AG
Annual General Meeting
Expect. More.

Annual General Meeting since 1997

As one of the largest telecommunications companies in Europe, Deutsche Telekom employs almost 200,000 people worldwide and boasts more than 260 million mobile phone customers. Since 1997, the company has relied on POOLgroup’s expertise to organize its Annual General Meeting.

Challenge & brief

The Annual General Meeting is one of the most high-profile events in Telekom’s calendar and an important legal requirement. For shareholders, the Board of Directors, and the public, it’s an arena that demands transparency, trust, and a seamless running order.

Staging & services

For many years, the POOLcrew has assumed complete planning and operational responsibility: Project planning, managing the build, coordinating trades, budget compliance, and tender processing. This also involved technical planning, event design, outline and detailed concepts, event management & consulting, as well as destination & location management and  logistics.

We specialize in managing intricate, high-stakes formats: From compliance with data protection and corporate governance to securely integrating shareholder portals. By planning for redundancies and emergency procedures, upholding the highest standards in event and IT security, and ensuring health and safety best practice, we ensure the event is rigorous and reliable.

Experience

Every year, the Annual General Meeting is recognized as a meticulously planned event, with a clear message and resilient technology. Participants – from shareholders and board members to the news media – enjoy staging that exudes connection and shows purpose.

Result

For more than two decades, POOLgroup has demonstrated that it can simultaneously  combine complexity, legal requirements, and technical excellence. As a result, Deutsche Telekom’s Annual General Meeting has become an example of reliable planning, transparent communications, and partnership-based collaboration.

Get in Touch With Us

Do you have any questions about this case study, or are you planning a similar project? I’d be happy to help – from the initial idea right through to implementation.

I look forward to working on your project!

Karsten Schulz

Karsten Schulz

Senior Project Manager & Sustainability